{"id":390,"date":"2016-10-28T11:03:32","date_gmt":"2016-10-28T10:03:32","guid":{"rendered":"https:\/\/floridauniversitariaempresa.wordpress.com\/?p=390"},"modified":"2016-10-28T11:03:32","modified_gmt":"2016-10-28T10:03:32","slug":"bootcamp-para-alumnado-de-2o-curso-de-ade-digital-business-e-communication","status":"publish","type":"post","link":"https:\/\/blogs.florida.es\/floridauniversitariablog\/2016\/10\/bootcamp-para-alumnado-de-2o-curso-de-ade-digital-business-e-communication\/","title":{"rendered":"Bootcamp para alumnado de 2\u00ba curso de ADE Digital Business: e-communication"},"content":{"rendered":"<p><strong><a href=\"http:\/\/www.floridauniversitaria.es\" target=\"_blank\" rel=\"noopener noreferrer\">Florida Universit\u00e0ria<\/a><\/strong> pone en marcha el<strong> primer bootcamp de este curso 2016\/2017<\/strong> para el alumnado de <strong>2\u00ba curso de <a href=\"http:\/\/www.floridauniversitaria.es\/es-ES\/OfertaAcademica\/grados\/Paginas\/Grado-de-ade.aspx?Perfil=Florida+Universitaria&amp;Grado=Administraci%c3%b3n+y+Direcci%c3%b3n+de+Empresas+-+Digital+Business\" target=\"_blank\" rel=\"noopener noreferrer\">ADE Digital Business<\/a>.<\/strong><br \/>\n<a href=\"https:\/\/blogs.florida.es\/floridauniversitariaempresa\/wp-content\/uploads\/sites\/16\/2016\/10\/fb-bootcamp-2810-1.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-391\" src=\"https:\/\/blogs.florida.es\/floridauniversitariaempresa\/wp-content\/uploads\/sites\/16\/2016\/10\/fb-bootcamp-2810-1.png?w=593\" alt=\"fb-bootcamp-2810-1\" width=\"593\" height=\"396\" \/><\/a><br \/>\nEste curso, y a trav\u00e9s de sucesivos bootcamp, el alumnado de Florida Universit\u00e0ria aprender\u00e1 a dise\u00f1ar e implementar la estrategia de comunicaci\u00f3n transmedia de una empresa. El bootcamp de este a\u00f1o se centrar\u00e1 en <strong>responder a las preguntas<\/strong>:<\/p>\n<ul>\n<li>\u00bfQu\u00e9 es el contenido digital?<\/li>\n<li>\u00bfC\u00f3mo podemos dise\u00f1ar contenidos digitales centrados en el usuario y universales?<\/li>\n<\/ul>\n<p>La segunda pregunta da continuidad al contenido y aprendizaje que se realiz\u00f3 en 1\u00ba de ADE Digital Business el curso pasado, y en particular al 1er bootcamp donde se aprendi\u00f3 a comprender al usuario, dise\u00f1ar pensando en su experiencia y realizar prototipado de producto digital. En este segundo bootcamp hemos retomado este conocimiento y a\u00f1adimos el dise\u00f1o universal y accesibilidad.<br \/>\n<a href=\"https:\/\/blogs.florida.es\/floridauniversitariaempresa\/wp-content\/uploads\/sites\/16\/2016\/10\/fb-bootcamp-2810-5.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-392\" src=\"https:\/\/blogs.florida.es\/floridauniversitariaempresa\/wp-content\/uploads\/sites\/16\/2016\/10\/fb-bootcamp-2810-5.png?w=593\" alt=\"fb-bootcamp-2810-5\" width=\"593\" height=\"396\" \/><\/a><br \/>\nUna vez que tenemos el dise\u00f1o y el prototipo, debemos comenzar a pensar en el contenido y su difusi\u00f3n. As\u00ed pues, es importante centrarnos en saber qu\u00e9 es el contenido digital y los actuales medios de comunicaci\u00f3n digital.<br \/>\nLos <strong>objetivos<\/strong> de esta primera sesi\u00f3n son:<\/p>\n<ul>\n<li>Conocer la terminolog\u00eda referente a <strong>accesibilidad<\/strong><\/li>\n<li>Conocer estrategias y herramientas para el <strong>dise\u00f1o<\/strong> de la accesibilidad en web y aplicaciones m\u00f3viles.<\/li>\n<li>Conocer estrategias y herramientas para el <strong>an\u00e1lisis<\/strong> de la accesibilidad en web y aplicaciones m\u00f3viles.<\/li>\n<\/ul>\n<p>El <strong>contenido<\/strong> que se ha desarrollado en esta primera sesi\u00f3n ha sido:<\/p>\n<ul>\n<li>Introducci\u00f3n al bootcamp<\/li>\n<li>Accesibilidad y dise\u00f1o Universal: conceptos, estrategias y herramientas<\/li>\n<li>Integraci\u00f3n de dise\u00f1o orientado al usuario y estrategias de Accesibilidad<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Florida Universit\u00e0ria pone en marcha el primer bootcamp de este curso 2016\/2017 para el alumnado de 2\u00ba curso de ADE Digital Business. Este curso, y a trav\u00e9s de sucesivos bootcamp, el alumnado de Florida Universit\u00e0ria aprender\u00e1 a dise\u00f1ar e implementar la estrategia de comunicaci\u00f3n transmedia de una empresa. El bootcamp de este a\u00f1o se centrar\u00e1 [&hellip;]<\/p>\n","protected":false},"author":14,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[5],"tags":[],"class_list":["post-390","post","type-post","status-publish","format-standard","hentry","category-negocios-logistica"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Bootcamp para alumnado de 2\u00ba curso de ADE Digital Business: e-communication - Experiencia Florida: Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blogs.florida.es\/floridauniversitariablog\/2016\/10\/bootcamp-para-alumnado-de-2o-curso-de-ade-digital-business-e-communication\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Bootcamp para alumnado de 2\u00ba curso de ADE Digital Business: e-communication - Experiencia Florida: Blog\" \/>\n<meta property=\"og:description\" content=\"Florida Universit\u00e0ria pone en marcha el primer bootcamp de este curso 2016\/2017 para el alumnado de 2\u00ba curso de ADE Digital Business. 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