{"id":5671,"date":"2018-11-27T11:39:18","date_gmt":"2018-11-27T11:39:18","guid":{"rendered":"http:\/\/blogs.florida.es\/floridauniversitariaempresa\/?p=728"},"modified":"2018-11-27T11:39:18","modified_gmt":"2018-11-27T11:39:18","slug":"business-model-canvas-como-llevar-una-idea-al-suelo-y-ponerle-patas","status":"publish","type":"post","link":"https:\/\/blogs.florida.es\/floridauniversitariablog\/2018\/11\/business-model-canvas-como-llevar-una-idea-al-suelo-y-ponerle-patas\/","title":{"rendered":"Business Model Canvas: como llevar una idea al suelo y ponerle patas"},"content":{"rendered":"<p style=\"text-align: justify\"><span style=\"color: #000000\">El alumnado del <strong><a style=\"color: #000000\" href=\"http:\/\/www.floridauniversitaria.es\/es-ES\/OfertaAcademica\/grados\/Paginas\/Grado-de-ade.aspx?Perfil=Florida+Universitaria&amp;Grado=Administraci%C3%B3n+y+Direcci%C3%B3n+de+Empresas+%EF%BC%86+Diploma+en+Digital+Business\" target=\"_blank\" rel=\"noopener noreferrer\">Grado oficial en ADE + el t\u00edtulo propio en Digital Business<\/a><\/strong> de Florida Universit\u00e0ra, ha\u00a0 recibido una nueva sesi\u00f3n e intensificaci\u00f3n sobre el Business Model Canval.\u00a0 <strong>Pablo Esteve Reig<\/strong>,\u00a0 especialista senior en branding con m\u00e1s de 15 a\u00f1os de asesoramiento a empresas y en el mundo de la comunicaci\u00f3n, creatividad y marketing, ha sido el responsable del taller.<\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"color: #000000\">Durante la jornada, el experto se ha centrado en el estudio y realizaci\u00f3n de un <strong>Business Canvas Model<\/strong> o, lo que es lo mismo, un lienzo de modelos de negocio. Este lienzo es un instrumento que intenta diseccionar el modelo de negocio de una empresa en diferentes puntos para comprender la empresa en su globalidad.<\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"color: #000000\">\u201cHe conocido muchos j\u00f3venes y profesionales con mucha trayectoria en su sector con grandes ideas, pero que no ten\u00edan clara su viabilidad o c\u00f3mo llevar a cabo el modelo de negocio\u201d, ha indicado Pablo Esteve, quien ha agregado que el Business Canvas permite \u201cllevar la idea al suelo y ponerle patas\u201d.<\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"color: #000000\">El especialista ha explicado al alumnado de primer curso el Business Canvas Model de una gran marca como Nespresso. Durante la sesi\u00f3n ha mostrado de un modo \u00e1gil\u00a0 y sencillo\u00a0 esta plantilla de gesti\u00f3n estrat\u00e9gica. Tras analizar los cuadrantes en los que se divide \u00e9sta plantilla de gesti\u00f3n (actividades clave, recursos clave, propuesta de valor, etc) los alumnos y alumnas han realizado en grupo los modelos de negocio de las empresas que est\u00e1n creando a lo largo de este curso acad\u00e9mico.<\/span><\/p>\n<p>&nbsp;<br \/>\n<\/p>\n","protected":false},"excerpt":{"rendered":"<p>El alumnado del Grado oficial en ADE + el t\u00edtulo propio en Digital Business de Florida Universit\u00e0ra, ha\u00a0 recibido una nueva sesi\u00f3n e intensificaci\u00f3n sobre el Business Model Canval.\u00a0 Pablo Esteve Reig,\u00a0 especialista senior en branding con m\u00e1s de 15 a\u00f1os de asesoramiento a empresas y en el mundo de la comunicaci\u00f3n, creatividad y marketing, [&hellip;]<\/p>\n","protected":false},"author":14,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[58,5],"tags":[],"class_list":["post-5671","post","type-post","status-publish","format-standard","hentry","category-ade-digital-business","category-negocios-logistica"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.6 - 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