{"id":5685,"date":"2019-11-14T12:04:49","date_gmt":"2019-11-14T12:04:49","guid":{"rendered":"http:\/\/blogs.florida.es\/floridauniversitariaempresa\/?p=929"},"modified":"2019-11-14T12:04:49","modified_gmt":"2019-11-14T12:04:49","slug":"el-consumidor-5-0","status":"publish","type":"post","link":"https:\/\/blogs.florida.es\/floridauniversitariablog\/2019\/11\/el-consumidor-5-0\/","title":{"rendered":"El consumidor 5.0"},"content":{"rendered":"<p style=\"text-align: justify\">El alumnado de segundo curso del Ciclo Formativo de Grado Superior de <strong><a href=\"https:\/\/www.floridauniversitaria.es\/es-ES\/OfertaAcademica\/ciclosformativos\/Paginas\/marketing-y-publicidad.aspx?Perfil=Florida+Universitaria&amp;cicloformativo=Marketing+y+Publicidad\" target=\"_blank\" rel=\"noopener noreferrer\">Marketing y Publicidad<\/a><\/strong> de Florida Universit\u00e0ria, ha asistido a las jornadas organizadas por Econom\u00eda 3 &#8216;El Consumidor 5.0&#8217;.<\/p>\n<p style=\"text-align: justify\">Las jornadas trataron sobre las personas consumidoras con identidades m\u00e1s complejas y multifac\u00e9ticas a causa de la digitalizaci\u00f3n y con una mayor preocupaci\u00f3n por la sostenibilidad \u2013 Consumidor 5.0-, y c\u00f3mo estas han modificado la manera de comunicar de las marcas.<\/p>\n<p style=\"text-align: justify\">Expertos como Pablo Va\u00f1\u00f3, managing director de IPG Mediabrands Val\u00e8ncia; Armant Belmar, managing partner de Val\u00e8ncia Crowe, y Guillermo Jusdado, socio-director de Scotwork Espa\u00f1a, abordaron este aspecto general y de an\u00e1lisis sobre el tema.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-930\" src=\"https:\/\/blogs.florida.es\/floridauniversitariaempresa\/wp-content\/uploads\/sites\/16\/2019\/11\/noti-consumidor-50.jpg\" alt=\"\" width=\"800\" height=\"600\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>El alumnado de segundo curso del Ciclo Formativo de Grado Superior de Marketing y Publicidad de Florida Universit\u00e0ria, ha asistido a las jornadas organizadas por Econom\u00eda 3 &#8216;El Consumidor 5.0&#8217;. Las jornadas trataron sobre las personas consumidoras con identidades m\u00e1s complejas y multifac\u00e9ticas a causa de la digitalizaci\u00f3n y con una mayor preocupaci\u00f3n por la [&hellip;]<\/p>\n","protected":false},"author":14,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[57,5],"tags":[],"class_list":["post-5685","post","type-post","status-publish","format-standard","hentry","category-marketing-y-publicidad","category-negocios-logistica"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>El consumidor 5.0 - Experiencia Florida: Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/blogs.florida.es\/floridauniversitariablog\/2019\/11\/el-consumidor-5-0\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"El consumidor 5.0 - Experiencia Florida: Blog\" \/>\n<meta property=\"og:description\" content=\"El alumnado de segundo curso del Ciclo Formativo de Grado Superior de Marketing y Publicidad de Florida Universit\u00e0ria, ha asistido a las jornadas organizadas por Econom\u00eda 3 &#8216;El Consumidor 5.0&#8217;. Las jornadas trataron sobre las personas consumidoras con identidades m\u00e1s complejas y multifac\u00e9ticas a causa de la digitalizaci\u00f3n y con una mayor preocupaci\u00f3n por la [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"http:\/\/blogs.florida.es\/floridauniversitariablog\/2019\/11\/el-consumidor-5-0\/\" \/>\n<meta property=\"og:site_name\" content=\"Experiencia Florida: Blog\" \/>\n<meta property=\"article:published_time\" content=\"2019-11-14T12:04:49+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blogs.florida.es\/floridauniversitariaempresa\/wp-content\/uploads\/sites\/16\/2019\/11\/noti-consumidor-50.jpg\" \/>\n<meta name=\"author\" content=\"mtmoreno@florida.local\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"mtmoreno@florida.local\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"http:\\\/\\\/blogs.florida.es\\\/floridauniversitariablog\\\/2019\\\/11\\\/el-consumidor-5-0\\\/#article\",\"isPartOf\":{\"@id\":\"http:\\\/\\\/blogs.florida.es\\\/floridauniversitariablog\\\/2019\\\/11\\\/el-consumidor-5-0\\\/\"},\"author\":{\"name\":\"mtmoreno@florida.local\",\"@id\":\"https:\\\/\\\/blogs.florida.es\\\/floridauniversitariablog\\\/#\\\/schema\\\/person\\\/b4f91174855694efbc637a78b3e74659\"},\"headline\":\"El consumidor 5.0\",\"datePublished\":\"2019-11-14T12:04:49+00:00\",\"mainEntityOfPage\":{\"@id\":\"http:\\\/\\\/blogs.florida.es\\\/floridauniversitariablog\\\/2019\\\/11\\\/el-consumidor-5-0\\\/\"},\"wordCount\":115,\"image\":{\"@id\":\"http:\\\/\\\/blogs.florida.es\\\/floridauniversitariablog\\\/2019\\\/11\\\/el-consumidor-5-0\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/blogs.florida.es\\\/floridauniversitariaempresa\\\/wp-content\\\/uploads\\\/sites\\\/16\\\/2019\\\/11\\\/noti-consumidor-50.jpg\",\"articleSection\":[\"Marketing y Publicidad\",\"Negocios y Log\u00edstica\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"http:\\\/\\\/blogs.florida.es\\\/floridauniversitariablog\\\/2019\\\/11\\\/el-consumidor-5-0\\\/\",\"url\":\"http:\\\/\\\/blogs.florida.es\\\/floridauniversitariablog\\\/2019\\\/11\\\/el-consumidor-5-0\\\/\",\"name\":\"El consumidor 5.0 - 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